Overview

I had the opportunity to collaborate with Fatboy Slim on the design of promotional artwork and an event webpage for a virtual reality performance hosted on ENGAGE. My role involved creating a webpage that aligned with the established visual identity of Fatboy Slim's brand, collaborating with the marketing team on event imagery, and producing artwork for official merchandise.

During the project, I identified that the original promotional visuals featured an outdated mobile VR headset. I redesigned these assets to better reflect contemporary virtual reality technology while maintaining the overall branding and artistic direction. I also designed two official event T-shirts, which were subsequently sold through Fatboy Slim's official merchandise store.